Panora opens manufacturing plant in Colombo

Colombo: Panora Corporation, a subsidiary of PCH Holdings Ltd opened its state-of-the-art manufacturing plant in Colombo. Established with a phased out investment of Rs. 1.2 billion, the facility is expected to boost the production of Panora branded computers within the next few years, turning out approximately 12,000 units of Panora PC’s per month.

With the initial certification of ISO 9001:2000, Panora has established and Applying Quality Management Systems for Panora branded Personal computers, Panora UPSs, Laptops and Servers.

The Microsoft OEM Partner status that is offered only to Panora Corporation in Sri Lanka, and Premium Intel Partner status, has trail-blazed this brand into market leadership during the course of the year.

It has captured more than 45% of the PC market share in the local market due to its reliability, cost efficiency, enhanced channel management capabilities and value added pre-post customer care, dished out from its 40 channel partners located across the island.

As a result of the success achieved in the local market, Panora Corporation extended its operation to Taiwan under the visionary leadership of its Chairman SHM Rishan, making its mark in the local IT industry as the first Sri Lankan IT manufacturing company to spread its wings beyond the island.

The objectives of this expansion according to Rishan is to reach out to international markets and capitalize on the ever increasing and diversifying demand for IT products and services. With this bold venture buying, selling, re-treading, importing and exporting of IT related products would take place at Panora Taiwan.

Commenting on this operation Rishan said, “Any business related to IT sector, whether it is software or hardware has become a very competitive trade, locally and globally.

In order to support our bottom-line, to enhance business scalability, to allow the free flow of industry related business practices and to bring in much needed foreign exchange to Sri Lanka, we as local entrepreneurs should think beyond our horizons. Panora Taiwan was set up with these objectives in mind.”

Panora moved from being good to excellent in 2007 receiving ISO 14001: 2004 for their manufacturing plant in Colombo, making it the first Sri Lankan computer brand to acquire such an accomplishment. “Because of this improvement, customers will get assistance to dispose the product and its parts, thus reducing e-waste”.