Tata International to set up outlets for footwear brands.

Tata International, the global trading and distribution company of the Tata group, is planning to set up exclusive branded outlets for four new footwear brands. The company will launch these for the domestic market by September this year.

N Mohan, Tata International's business head (footwear-global business), told Business Standard that in the past eight months, the company had tested one of the four brands, Aerosoles (a women's footwear brand) in western parts of India, adding an average 100 pairs were sold.

The company plans to sell the brand through 120 outlets, including multi-brand retail outlets such as Metro Shoes, Regal Shoes, Rocia, Inc.5, Westside and Lifestyle, across the country. It also plans to set up four-five Aerosoles experience stores across the country through the next two years.

BS