"TI Clean Mobility Plans National Expansion for e3Ws with New Product Launches"

TI Clean Mobility Pvt Ltd (TICMPL), the electric vehicle arm of Tube Investments of India under the Murugappa Group, is set to accelerate its electric three-wheeler business expansion. The company plans to introduce two new products in the coming months while expanding its dealer network in the northern and eastern regions, leveraging location-specific strategies to increase volumes and market share.

“Our journey in the passenger electric three-wheeler segment has been remarkable,” said K K Paul, Managing Director of TI Clean Mobility, in an interview with businessline. “In the southern region, we’ve captured about 30-33 percent of the market share in the electric passenger auto category. Nationally, our market share is around 7 percent, and in the markets where we’re present, we’ve achieved over 19 percent market penetration. This progress is especially impressive, given that we’ve only been in full-scale operations for the past eight to nine months.”

Over the past year, TICMPL has sold approximately 5,000 units of its e-passenger auto, Montra. Looking ahead, the company is preparing to launch new products in the cargo and e-rickshaw segments, set for release in the current and upcoming quarters. “These launches will further strengthen our portfolio and help us capture larger volumes,” Paul added.

HBL