Bristol Myers Squibb Launches AI-Powered Content Hub ‘Mosaic’ with Accenture in $130 Million Investment.

Bristol Myers Squibb (BMS) and Accenture have officially launched a new AI-powered content hub, ‘Mosaic’, in Mumbai as part of the company’s broader investment in artificial intelligence.

BMS is committing $130 million to enhance its portfolio of AI initiatives and AI-enabled capabilities across marketing, with the Mosaic hub forming a key part of this strategy.

The biopharmaceutical company has maintained a strong presence in India for over two decades, offering treatments in oncology, hematology, and cardiology. BMS recently inaugurated a facility in Hyderabad, which houses more than 3,000 employees across Business Insights and Technology, Global Drug Development, Global Product Development and Supply, and Enabling Functions.