Published On:September 3 2025
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Cupid Limited Reports Robust B2B Export Order Book and Strong International Pipeline.
Cupid Limited, a leading manufacturer of male and female condoms and lubricants, announced a robust B2B export order book of $11.50 million (over ₹100 crore), the highest in the company's history. The orders, which cover its top three product lines, are scheduled for execution in the second and third quarters of the current fiscal year.
The significant contracts are a result of successful bids in international government tenders in countries like South Africa, Tanzania, and Kenya, as well as from global agencies such as WHO/UNFPA, MSI, and PSI.
Expanding Global Footprint
Cupid also anticipates a substantial new order from Brazil, having been declared the lowest bidder (L1) in a recent tender for 6.25 million female condoms, valued at approximately ₹40 crore. The company expects additional future orders from Brazil and new tender-based orders from Tanzania, one of the largest markets in East Africa.
The company's position is set to be further strengthened by a new five-year tender in South Africa, beginning in the fourth quarter of the fiscal year. Under this agreement, Cupid is eligible to supply 100% of the country's male and female condom requirements.
Diversifying into New Markets
Beyond condoms, Cupid's IVD (In Vitro Diagnostics) Kits are gaining traction internationally, securing consistent B2B export orders from multiple African and Asian nations. The company plans to enter European markets with its IVD Kits starting in the fourth quarter of FY26, following recent CE certification of four of its products.
In a push to expand its branded business, Cupid's B2C team is also actively exploring new markets in the GCC, African Continent, and Indian Subcontinent for FY26 and FY27.
Aditya Kumar Halwasiya, Chairman and Managing Director of Cupid Limited, expressed confidence in the company’s future. "Our current confirmed order book provides us with very strong revenue visibility for the coming quarters," he said. "The expected orders from Brazil, new opportunities in Tanzania, and the commencement of the South Africa five-year tender will significantly enhance our international business. We are well-positioned for sustainable growth."